Full Job Description
Join Our Team as a Digital Content Strategist in Provo, Utah!
Are you a passionate digital content strategist looking to make a significant impact in a leading global company? Amazon, the world’s largest online retailer, is looking for a creative and data-driven Digital Content Strategist to join our innovative team in Provo, Utah. We pride ourselves on redefining the shopping experience for millions of customers worldwide and are searching for a talented individual dedicated to delivering exceptional content strategies.
About Amazon
With a mission to be Earth’s most customer-centric company, Amazon constantly seeks to improve its processes and create extraordinary experiences. As one of the Fortune 500 companies, we have a significant commitment to innovation and are proud to be at the forefront of technology and e-commerce. Amazon’s Provo office is vital in spearheading localized strategies that resonate with our key demographics.
Position Summary
As a Digital Content Strategist, you will play a critical role in developing and executing engaging content initiatives across multiple digital platforms. You will lead content strategy, creation, and curation to enhance brand presence, engage customers, and ultimately drive sales growth. If you thrive in a fast-paced environment and have a knack for storytelling, this position is tailor-made for you!
Key Responsibilities
- Develop and execute comprehensive content strategies that align with business objectives and resonate with our target audience.
- Conduct research and analysis to identify content trends, customer behaviors, and competitor strategies to inform content planning.
- Collaborate with cross-functional teams including marketing, design, product, and data analytics to ensure brand consistency and maximize engagement.
- Create compelling and high-quality content across various formats, including blog posts, product descriptions, video scripts, social media content, and email newsletters.
- Optimize content for SEO to improve visibility and drive organic traffic to our digital platforms.
- Monitor and analyze performance metrics to evaluate content effectiveness, making data-driven adjustments as necessary.
- Manage a content calendar, ensuring timely publication and dissemination of materials across platforms.
- Stay up-to-date with industry trends and emerging digital technologies to continuously evolve our content strategy.
- Assist in the development and management of user-generated content initiatives to encourage community engagement.
- Build and nurture relationships with influencers and other content creators to amplify our brand message.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven experience (3+ years) in digital content strategy, preferably within a technology or e-commerce environment.
- Strong portfolio of previous content creation and strategy work that demonstrates writing prowess and creativity.
- Exceptional understanding of SEO principles and best practices, along with tools like Google Analytics and SEMrush.
- Excellent communication, writing, and editing skills with a keen attention to detail.
- Proficient in content management systems (CMS) and social media platforms.
- Ability to work independently and thrive in a collaborative team environment.
- Strong analytical skills and a data-driven mindset to inform content decisions.
- Familiarity with graphic design software like Adobe Creative Suite is a plus.
What We Offer
At Amazon, we believe in a work-life balance and value our employees’ wellbeing. We offer competitive compensation packages and benefits that include:
- Comprehensive health, dental, and vision insurance plans.
- Generous paid leave and holidays to promote work-life harmony.
- Opportunities for career advancement and professional growth.
- 401(k) retirement plans with company matching.
- Employee discounts and access to exclusive Amazon Prime deals.
- Support for continuous education and training initiatives.
- Dynamic, inclusive, and innovative work culture that fosters creativity.
Why Provo, Utah?
Provo, located against the stunning backdrop of the Wasatch Mountains, is a thriving hub for technology and innovation. Known for its beautiful parks, vibrant community, and rich cultural offerings, Provo provides the perfect balance between professional fulfillment and a joyful lifestyle. You’ll have access to outdoor adventures, top-rated schools, and a welcoming atmosphere that’s hard to find. As part of Amazon's Provo office, you’ll enjoy working at the heart of a major technology center while embracing the serenity of Utah’s natural beauty.
How to Apply
If you’re ready to take the leap and become a part of an incredible team that shapes content strategies for millions of customers, we want to hear from you! Please submit your resume and a cover letter outlining your experience and what makes you a great fit for the role of Digital Content Strategist at Amazon.
Join us in redefining content strategy and making a mark in the digital landscape!
Amazon is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or veteran status.